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This course also includes a bonus 60 page e-book guide of how to design a logo including warm up exercises and a sample logo project. It has the maximum 5 stars after 29 reviews on Udemy! The course, entitled How to Design a Logo – a Beginners Course, already has over a thousand happy students. What to do if the clients says, “I don’t like any of them!” (This doesn’t often happen!) Tara Roskell’s Logo Design Course

There are some alternatives to Illustrator but the important point is to work on logos digitally in vector not as bitmaps! How to send the ideas to the clientįinally we talk about how to send the ideas to the client … and the dreaded client feedback. This is the very important stage of turning your sketches and scribbles into perfect vectors in Illustrator. How to work up the best ideas in Adobe Illustrator She explains how to experiment with and choose colors or combinations of colors. In the course, she talks about color theory as well. Tara stresses that it’s always important to consider every type of logo during this stage as otherwise you could miss that “killer idea”. In her course Tara explains all the different ways to sketch a logo: combining two or groups of letters, type positioning with symbol based logos, the use of geometric shapes, working with a single letter to form an icon and other ways you can put the logo together. We didn’t talk too much about fonts in the interview but Tara explains how she goes about choosing them for the logos she designs and her favorite places to find good typefaces. She also really breaks this important process down to include many different ways of doing it to generate new ideas. Tara talks in her course about not only sketching out ideas with text but also finding and sketching different symbol ideas. How to use sketching to get your ideas down quicklyĪ lot of great logos come about as a result of sketching various ideas. Tara also talks a lot about doing mood boards. Tara talks extensively about her mind-mapping technique, which she uses for word associations and visual connections. Tara and I are both devotees of mind-mapping when trying to come up with logo ideas. The process is gone into far more detail in Tara’s course than we do in our short interview. The logo course may be for beginners but I think designers with many years experience will find value in her course.īoth in Tara’s logo course and the above interview there is information on the following. If you follow these steps every time you design a logo you will come up with more ideas and are likely to have a better end product. I have read many books on design and done many courses, but I haven’t seen “designing” broken down into a step-by-step process in this simple way before. Here is a screenshot from Tara’s logo course where she takes a live brief from a client Tara actually takes a logo design brief from a client on Skype and then breaks down the whole process into simple steps. The course shows you how to design a logo from brief to completion. Tara, a highly experienced graphic designer, has a hit course on Udemy called How to Design a Logo – a Beginners Course. Tara and I have been “blogging buddies” for a long time, by the way.

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More Software from Disk Doctors Lab Data Recovery Software.Here is our third Design and Marketing Podcast where we welcome back Tara Roskell, who we featured on our first podcast, to talk about designing logos.

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